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8th July 2021

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Genshin Impact made $245m in its first month on mobile alone

Sensor Tower: This makes it one of the biggest mobile launches ever

Genshin Impact has brought in at least $245 million in spending during its first month on mobile alone.

This is according to Sensor Tower, which says this makes it one of the biggest mobile game launches ever, with a launch month stronger than games such as Netmarble's Lineage 2: Revolution, Nintendo's Fire Emblem Heroes, and Fortnite's first 30 days on the App Store.

Pokemon Go, however, still has a higher grossing launch at $283 million.

These numbers also notably don't include sales on PC or PS4, where Genshin Impact also launched, as well as Android sales in China.

Genshin Impact has also been the highest-revenue-generating title on both the App Store and Google Play since its launch, above Honor of Kings at $216 million and PUBG Mobile at $195 million.

China alone was responsible for over $82 million of the game's revenue total, though on the App Store it was ranked No.3 for player spending, after Honor of Kings and PUBG Mobile (Game for Peace).

In the US, Genshin Impact brought in $45 million during its first month.

"Genshin Impact is a great example of how Chinese developers are succeeding in the West by focusing on high production values, popular gameplay mechanics, and deep progression systems," said Niko Partners analyst Daniel Ahmad to Sensor Tower.

"The game feels and plays like a console game while ultimately being a free-to-play gacha title. Genshin Impact's global success reflects the evolution of Chinese game development, from outsourced artwork 15 years ago to full game development for the domestic market more recently, and now to full game development that resonates with global markets as well as the home front."

Celebrating employer excellence in the video games industry

8th July 2021

Submit your company

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