Call of Duty: Black Ops IIII has set new digital download records, Activision has revealed.
The game has achieved Activision's biggest launch day digital sales, besting the likes of Destiny 2.
It is also the fastest-selling digital game in PlayStation history - it has set a new launch day record for digital games sold via the PlayStation Store. On Xbox One, it also set a record as Activision's biggest Xbox digital launch.
The game was made available on PC via Blizzard's Battle.net service for the first time (historically, the game was sold via Steam). It set a new franchise record, with digital PC launch sales more than double what Call of Duty: WWII managed to do during the same period in 2017.
According to Activision, more people connected online to play Black Ops IIII during launch day than last year's WWII.
The publisher stops short of saying that the game outperformed last year's title. Indeed, physical launch sales of Call of Duty: Black Ops IIII declined by almost 50% in the UK compared with Call of Duty: WWII.
"Black Ops 4 is an incredible game, and the community's response to it has been amazing," said Rob Kostich, EVP and GM of Call of Duty
"We have shattered multiple digital day one sales records, and the number of people who connected online on day one to play has grown year on year. But probably the most important thing is that the community is having so much fun across Multiplayer, Zombies and Blackout. We are so incredibly thankful for the community's trust and support. This is just the beginning, it's going to be an incredible journey with Black Ops 4."
This year's Call of Duty launches almost a month earlier than usual. The last time a mainline Call of Duty launched in October was 2005's Call of Duty 2.