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Voodoo secures $200m Goldman Sachs investment

French mobile developer looks to double its staff by year's end

French mobile developer Voodoo has pocketed a $200 million investment from Goldman Sachs' private equity fund.

According to Voodoo, the partnership aims to support the developer "in this phase of hypergrowth" and accelerate global expansion.

Investment will be channelled toward doubling it staff to 150 by the end of 2018, developing new messaging tools, and making better use of its collected data.

With around 150 million monthly active users across its portfolio of games, and 300 million downloads in 2017, Voodoo has grown considerably since it was founded in 2013.

While the terms of the deal with Goldman Sachs' fund (West Street Capital Partners) were not disclosed, Voodoo confirmed that co-founders Alexandre Yazdi and Laurent Ritter will maintain majority control.

"It's clearly a change of scale for us," Yazdi told Reuters. "The challenge for us now will be to attract engineers and product managers who have artistic skills and a sensibility."

Although Voodoo is currently localised solely to France, Yazdi added that the developer might build sales teams in the US in order to build closer relationship with Apple and Google.

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