Rovio announces MumJam

Game jam designed to help mums get back into the industry takes place this November

Angry Birds developer Rovio is launching a new initiative designed to help older, more experienced women enter the games industry.

MumJam 2017 will be a weekend-long game jam where teams will create a playable prototype from scratch. While the name suggests this is targeted specifically at mothers, Rovio has stressed that it is open to everybody from all different backgrounds.

The jam will be held from November 11th to 12th and aims to have at least one mum per team, working with fellow games developers in order to network and explore the possibility of career in games development.

The idea is to seek mothers who hope to find work in the industry but have struggled to get back to work since having children and connect them with established professionals, all while enjoying the creative challenge of developing a game.

The venture was announced during today's European Women In Games Conference in London by Michelle Simon, senior recruiter at Rovio London.

"It's really important to us to create a diverse workforce," Simon told attendees. "Obviously, there are already a lot of things going on in the industry in support of students but what we wanted to focus on was more experienced talent and hopefully encourage more mums into the workplace as they struggle to get back to work after having children."

Participants will be able to register their interest via Free on-site childcare will be provided throughout the jam.

Related stories

Rovio share price down nearly 20% after latest financial report

Profitability dented as user acquisition costs spike by over 300%

By Haydn Taylor

Post-IPO Rovio: "Our numbers will tell the best story going forward"

CEO Kati Levoranta says it's "still very early days" to predict share trading levels, team is already "back to hard work" on growth strategy

By James Batchelor

Latest comments

Sign in to contribute

Need an account? Register now.