Find out how to kick start your games industry career

Get Your Free Ticket Today

Sony unites PlayStation and Network operations under one division

Sony Interactive Entertainment will replace separate SCE and SNEI business units in April

Sony is bringing its entire gaming business under a single brand, combining Sony Computer Entertainment and Sony Network Entertainment International to form a new division: Sony Interactive Entertainment.

In truth, many people may have been unaware that the Sony Network Entertainment International division even existed. Formed in April 2010, it was the unit that operated the PlayStation Network and its numerous features and services - PlayStation Now, PlayStation Plus, PlayStation Music, and so on. Sony Computer Entertainment is better understood, representing PlayStation branded hardware and software since it was founded in 1993.

The formation of Sony Interactive Entertainment effectively removes the division between the online and offline aspects of the PlayStation experience - an acknowledgment, perhaps, that Sony no longer sees a meaningful difference between them.

"By integrating the strengths of PlayStation's hardware, software, content and network operations, SIE will become an even stronger entity, with a clear objective to further accelerate the growth of the PlayStation business," said Andrew House, CEO of the former SCE, in a statement. House will take the same leadership role for Sony Interactive Entertainment.

The transition to Sony Interactive Entertainment will take effect on April 1, 2016. The new division will have a sales target of ¥1,400 to ¥1,600 billion in revenue, with a 5 to 6 per cent operating income margin, for the fiscal year ending March 2018.

Find out how to kick start your games industry career

Get Your Free Ticket Today

More stories

Has Dbrand done enough to withstand further legal action from Sony?

Legal experts discuss Dbrand's new PS5 plate design, and further action Sony may take in response to the design overhaul

By Danielle Partis

Sony patent would let viewers vote or pay to remove players from games

Viewers could be allowed to pay individually, as a group, or by bidding in an auction to get a player removed

By Marie Dealessandri

Latest comments

Sign in to contribute

Need an account? Register now.