Connect with world renowned investors

14 - 16 April 2021

Join the event

Dying Light sales top 5 million copies

Techland's zombie apocalypse survival game outperforms studio's expectations

Who says you can't launch a hit in January? Warner Bros. Interactive Entertainment kicked off 2015 by publishing Techland's Dying Light, and the game has already sold more than 5 million copies, producer Tymon Smektala told at Gamescom last week.

"To be honest, I think even we are a little surprised by the scope of our success," Smektala said. "We knew that we'd made a good game. If you are a gamer, even if you make games you are still a gamer, so we know the game is good when you feel that rush when you play."

In May, Techland halted work on its first-person fantasy action game Hellraid, saying it wasn't shaping up as the studio thought it would. That decision was likely made easier by the success of Dying Light, considering Hellraid's development resources were reallocated to the zombie survival franchise instead.

Techland is currently working on DLC for Dying Light, and has also considered a full-fledged sequel. Smektala told that the ideas for the sequel are ambitious to the point that they aren't certain the current generation of consoles would be able to handle them.

Connect with world renowned investors

14 - 16 April 2021

Join the event

More stories

GAME parent Frasers Group criticises “worthless” government relief package

Mike Ashley-owned organisation will review portfolio for “unviable” stores

By Marie Dealessandri

Mario games shine and Yakuza re-enters Top 40 | UK boxed charts

Super Mario 3D All-Stars holds No.1 for a fourth straight week

By Christopher Dring

Latest comments (4)

well done technland. from Zombie to zombie light!
0Sign inorRegisterto rate and reply
Alfonso Sexto Lead Tester, Ubisoft Germany5 years ago
Great example of create, learn, improve. I salute them.
0Sign inorRegisterto rate and reply
Now imagine...a demon goat simulator! Muah hahahaha.
0Sign inorRegisterto rate and reply
Show all comments (4)
Andreia Quinta Photographer, Studio52 London5 years ago
They've earned every cent, well done, it's a wonderful game. It's what Dead Island should have been.
0Sign inorRegisterto rate and reply

Sign in to contribute

Need an account? Register now.