TERA adds free-to-play options

TERA: Rising opens the action-MMO to the thrifty

En Masse Entertainment has announced that TERA will launch a subscription-free model in February. TERA: Rising will be completely free with in-game purchases for "elite" benefit options. New players have no content restrictions at standard status, with access to two characters per server. Current players gain "founder" status with exclusive privileges, including eight character slots, four bank tabs, a "Founder" title, and the exclusive Terminus mount.

Elite status benefits can be purchased for $14.99 in monthly increments, conferring extra dungeon rewards, 10 bonus quests per day, a daily delivery of items, an elite mount, in-game store discounts, and waived auction house fees. Many elite items can be purchased piecemeal from the in-game store.

"With TERA: Rising, we created a fresh, action-oriented play style that is centered around allowing players to take control of their actions on the battlefield," said En Masse's new CEO Chris Lee. "We feel the time has come to offer the same level of control in how they invest in the world of TERA, so we are offering a tiered approach that includes a compelling free option, to accessing the game."

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Latest comments (4)

Andrew Watson Tools Programmer 5 years ago
Smells more like pay-to-win than free-to-play.
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Bruce Everiss Marketing Consultant 5 years ago
@ Pyritie

FTP just now is amazing. New stuff is happening every day.
Some people are just being rapacious. And amazingly some of these are getting away with it.
The idea, surely, must be to give the gamer a superb experience that they themselves want to enhance by investing in the service.
World of Tanks, to me, is how it should be done.
Analysing "top grossing" on the Apple App Store is always extremely edifying.
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Andrew Watson Tools Programmer 5 years ago
While I don't really have a problem with FTP for (mostly) single player games, since you don't really affect other players that much, in big multiplayer games, having lots of things that players have to buy that they are unable to obtain otherwise just creates this big gap between payers and non-payers. Community is very important, especially in an MMO, and dividing them through something like this is just unhealthy for it. FTP can work in big multiplayer games just fine, sure, but my main irk is when the things you can buy are far better than anything that's possible to get just from playing for free. Then it just becomes pay-to-win.

I think a better way to handle something like this is to make content (things like items, quests, etc) available for everyone, but just make it a lot easier to get if you pay for it.

Like let's say there's this really good axe that you want. In order to get it, you have to go through this big series of quests which might take a good several hours of ingame time to get. Or, if you're lazy/short on time, you can just buy it for $__. This way, everyone can still get that axe, but since humans are naturally lazy, people who don't want to put the time into it can simply buy it.

TF2's a great example of this. You can get pretty much anything you want through either crafting or trading, or just buying it from the store. Everyone's still on the same playing field (you don't have any players with overpowered purchase-only weapons), and there's hardly any "gap".

Another option is to just make all of your purchaseables cosmetic-only.

Edited 1 times. Last edit by Andrew Watson on 10th January 2013 5:09pm

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Show all comments (4)
Gregore Candalez Journalist and Account Manager, FD Com.5 years ago
That is a tricky situation. There are plenty of examples of successful F2P models, as well as failures. It also depends on the culture.
Asian F2P games are more focused on "exploration and harvesting" than "durability". They make the highest amount of money possible and then move to another project; that is why so, so, so, so many Korean and Chinese games are basically a clone of each other.

Whilst Guild Wars 2, Lord of the Rings Online, DC Universe Online, Champions Online and Star Wars the Old Republic have been proving to be very successful here in the West with their softer approach to in-game Shop. Mostly cosmetics or secondary features that don't directly affect the gameplay of the casual player.
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