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CrowdStar to invest $10m in social mobile gaming

Social company teams with tech incubator YouWeb to fund developer projects

Social gaming firm CrowdStar is to invest $10 million in social and mobile gaming development through a partnership with YouWeb.

The fund will offer up to $250,000 to game developers to create mobile games, with CrowdStar also assisting through marketing and analytics. Select projects can also receive assistance to reach European and Asian markets.

YouWeb has previously assisted CrowdStar and OpenFeint, which was sold for $104 million last April.

"YouWeb’s mission is helping entrepreneurs build successful products and business models," said Peter Relan, founder of YouWeb. "As such, StarFund is an ideal partnership for us, because ultimately the mobile entrepreneur wins."

More information can be found here.

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Matt Martin

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Matt Martin joined GamesIndustry in 2006 and was made editor of the site in 2008. With over ten years experience in journalism, he has written for multiple trade, consumer, contract and business-to-business publications in the games, retail and technology sectors.