If you click on a link and make a purchase we may receive a small commission. Read our editorial policy.

A4T FINALISE DEAL WITH 20TH CENTURY FOX FOR ONE OF THE BIGGEST TV LICENSES IN THE UK

Accessories 4 Technology (A4T) and 20th Century Fox are delighted to announce the launch of a range of Simpson's branded video game accessories. The deal agreed at the beginning of the year includes accessories to support existing consoles in the marketplace and products for the new formats as and when they are launched. A4T own 4Gamers, the number one third party video game accessory brand in the UK, and have managed branded accessories for leading brands such as Microsoft, Sony and Nintendo. "The Simpson's show has a cult following in the UK and appeals to our target demographic," explained Andrew Shephard, Managing Director, A4T. "We felt that with the commitment from 20th Century Fox to future series of the show and the planned introduction of a range of new software next year, that the brand extension into the video gaming accessories was a very logical step." "Our product development team are currently working on the accessories that will be included in the range. This will include products for all the existing consoles in the marketplace as well as future console launches" confirmed Bill Stirling, Sales Director, A4T. "We are aiming to launch the products for the crucial Back to School season this year." For further information please contact Darren Scott, Sales Manager, Accessories 4 Technology Limited. dscott@a4t.co.uk ABOUT FOX LICENSING & MERCHANDISING A recognized industry leader, Twentieth Century Fox Licensing and Merchandising licenses and markets properties worldwide on behalf of Twentieth Century Fox Film Corporation, Twentieth Television and Fox Broadcasting Company as well as third party lines. The division is aligned with Twentieth Century Fox Television, the top supplier of primetime entertainment programming to the broadcast networks. About THE SIMPSONS Homer, Marge, Bart, Lisa and Maggie take traditional family life and turn them upside down in FOX's critically acclaimed series, THE SIMPSONS. Exploding into a cultural phenomenon in 1990, THE SIMPSONS remains one of the most visible and marketable properties both domestically and internationally. This Emmy Award®-winning series is now in the history books as the longest-running sitcom currently on television and the longest-running animated show in television history. THE SIMPSONS is also noted for its famous celebrity guest voices such as Michelle Pfeiffer, Mel Gibson, Elizabeth Taylor, Kim Basinger, Danny DeVito and musical guests Mick Jagger, Keith Richards, Britney Spears and Aerosmith. THE SIMPSONS is currently airing their 17th season and in production on their 18th season. Accessories 4 Technology Limited A4T own 4Gamers, one of the leading Third Party brands in the Video Gaming Accessory marketplace. A4T have extensive experience of managing licenses including First Party video gaming accessories. For further information about the full range, please contact: Darren Scott Sales Manager A4T Ltd dscott@a4t.co.uk Copyright Lines: Twentieth Century Fox Film Corporation. All Rights Reserved. Garfield 2. Eragon. Ice Age 2. Robots. The Simpsons. Family Guy. Fox Film Icon are Trademarks of Twentieth Century Fox Film Corporation. For further information, please contact: Fru Grace or Hannah Aspey Energy PR +44 (0)1993 823 011 fru@energypr.co.uk hannah@energypr.co.uk
Author
GamesIndustry International avatar

GamesIndustry International

Contributor

GamesIndustry International is the world's leading games industry website, incorporating GamesIndustry.biz and IndustryGamers.com.