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2009 AlwaysOn East 100 List

GamerDNA.com on it.

FOR IMMEDIATE RELEASE

CAMBRIDGE, MA – May 11, 2009 – GamerDNA.com, an online community and social platform for video game players, today announced that it has been selected to the 2009 AlwaysOn East 100 List. The AlwaysOn East 100 Award is given to private, emerging technology companies creating new business opportunities in high-growth markets. GamerDNA.com was selected by the AlwaysOn editorial team based on demonstration of growth, market opportunity, quality of innovation and customer traction. The AlwaysOn East 100 winners were selected from among hundreds of other technology companies nominated by investors, bankers, journalists and industry insiders. The AlwaysOn editorial team conducted a rigorous three-month selection process to finalize the 2009 list.

“We are honored to accept this award and are thrilled that gamerDNA has been recognized by AlwaysOn as one of the leading tech innovators in the Eastern United States,” said Jon Radoff, CEO and founder of gamerDNA, Inc. “Despite a challenging economy, we have been able to grow significantly over the past year and look forward to continuing to build our community and adding innovative new features to the site.”

GamerDNA is an online community for sharing game experiences and discovering new games being enjoyed by people with similar interests. GamerDNA aims to know gamers better than anyone in the world. Members develop a unique gamer identity - their “gamerDNA” - that records gameplay history from the places they play (such as Xbox Live® or Xfire) and allows them to share these experiences via popular social media applications like Twitter and Tumblr. GamerDNA has amassed the largest proprietary database of gameplay patterns in the world. The Company analyzes and packages this data so it can better understand why gamers like the games they do.

GamerDNA.com and the other AlwaysOn East 100 winners will be recognized at the Venture Summit East Conference at the Mandarin Oriental Hotel in Boston, MA, on May 20-22. This two-and-a-half day executive conference is co-presented by J.P. Morgan and Forbes and will feature presentations and high-level debates from the most influential institutional investors, venture capitalists, corporate buyers, investment bankers and research analysts in the Eastern US.

“It’s no secret that technology and innovation are vital to bringing our country out of economic recession,” said Tony Perkins, founder and editor of AlwaysOn. “The companies on this year’s list have not only created innovative technologies that solve real business problems, but have stimulated economic growth through the generation of new jobs. I congratulate every winner selected for this year’s award and wish them all tremendous success in the future.”

A full list of all the AlwaysOn East 100 winners can be found on the AlwaysOn website at http://alwayson.goingon.com/permalink/post/32212

About AlwaysOn

ALWAYSON ignited the open-media revolution in early 2003 by being the first media brand to launch a global blog network. In 2004, ALWAYSON continued to lead the media industry in innovation by introducing a social network where members can connect and engage. ALWAYSON is also revolutionizing the media business by applying its open-media principles to its executive event series (Summit at Stanford, OnMedia, OnHollywood, GoingGreen East and West, Venture Summit East and West) and quarterly print “blogozine” by empowering its members to post and share their ideas and meet each other online. As our loyal readers know, ALWAYSON is committed to the free-market, merit-driven approach to reporting and event programming. No other media brand has dared to create such open interaction with its readers and event participants.

About GamerDNA, Inc.

GamerDNA is an online community for sharing game experiences and discovering new games being enjoyed by people with similar interests. GamerDNA aims to know gamers better than anyone in the world and is led by a team of online media and interactive entertainment veterans out of Cambridge, MA. Additional company information is available at: http://www.gamerdna.com/alliance/about.php

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Contact

Elicia Basoli

360 Public Relations for gamerDNA

617-585-5777

ebasoli@360publicrelations.com

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GamesIndustry International

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GamesIndustry International is the world's leading games industry website, incorporating GamesIndustry.biz and IndustryGamers.com.