German game developer 10tacle Studios has entered into a strategic partnership with 9You Information Technology, one of China's largest online music and casual games distributors.
9You will help to market and sell 10tacle's games within Asia, and will offer online payment solutions. In addition, the partnership will see existing game concepts brought to European markets, and the companies will work together to develop new multiplayer games.
According to 10tacle and 9You, the deal will create extra revenue potential to the tune of US$10 million over the next two years.
"This partnership is a vital step in our growth strategy in Asia and will greatly influence the earnings prospects of 10tacle Studios," said 10tacle CEO Michele Pes.
"Together with our partner 9You, we will develop extremely attractive projects in Asia and Europe."