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Recent articles about Playfish
How big a problem is it when social games pull the plug on the hardcore players who pay so the free-to-play model can work at all?
Publisher pulling plug on division's last remaining Facebook titles; SimCity Social, The Sims Social, Pet Society, more closing by mid-June
Catharina Lavers Mallet on her move from Playfish to King.com
Playfish Beijing working on title for QZone social network
Highly respected GM of London office reported as latest boss to ditch EA's social arm
John Earner believes social devs without established players or strong brands are in "big trouble"
Playfish's John Earner on the pleasures and problems of making The Sims Social
Success achieved with minimal marketing spend, will "absolutely" be number one
Picks up 15 million players in one week, only CityVille to beat
Frank Gibeau explains importance to all platforms
Pet Society developer gives up on own currency early as Facebook deadline looms
Former Planet Moon CEO joins social developer
Lababidi and de Halleux retain consultancy roles, leaving Segerstale full time
"It's not good for anybody to spend £1000 in game then be caught by their mum" - Sergestrale
Segerstråle admits social decline but "it forces much better quality"
VP Segerstrale calls for social devs to innovate and respect their users
Kristian Segerstrale to speak on the future of social gaming
CEO and co-founder becomes non-executive director of movie and game online rental service
FIFA Superstars to be first EA franchise title from Playfish
Segerstrale predicts that social gaming will lead the industry in the shift to digital
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