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Recent articles about Nielsen
Team will provide sponsorship valuation, custom research and more for competitive gaming
One in ten Americans plans to buy PlayStation VR, 9% want Project Scorpio, 12% want Nintendo Switch
Overwatch appeals to a younger demographic than other eSports titles
Consumer research firm identifies when players most want updates, breaks down what types of content work for which games
In an increasingly diverse games market, a new report gives the eSports audience a distinctly retro feel
Apple will sell a number of iPads in the next six months
Xbox, PlayStation and Wii dominate US living room, 39 per cent also own an iOS device
Wii is living room favourite, with Xbox 360 king of the bedroom finds study
Nielsen report also reveals that the PS3 appears to be used more for all-round entertainment
30% of 6-12s want iPad/Touch; only 12% want 360
Americans spend 407m hours per month in online games, but only 329m emailing
Research firms team up to advise on burgeoning $126m sector
Playing a specific game is least popular reason to buy a console; Blu-ray comes out on top
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