AppLovin
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Applovin no longer looking to pursue Unity deal
Platform retracts merger offer as engine maker moves forward with competing firm
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Unity rejects AppLovin merger offer
Board of directors unanimously turns down unsolicited offer in favor of continuing with its own IronSource acquisition
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AppLovin offers to merge with Unity
Non-binding proposal contingent on engine maker backing out of deal to acquire IronSource
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AppLovin and Adjust lay off 12% of their workforce
A spokesperson for the mobile firms talked about "a difficult and prudent decision"
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AppLovin buys earlier Wordle game
Developer Steven Cravotta previously donated $50,000 to charity after viral word game boosted his app
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Offering values the mobile games firm at nearly $30 billion, shares to be listed on NASDAQ Global Select Market today
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Game of War developer Machine Zone acquired by AppLovin
AppLovin will move its headquarters to studio's Palo Alto office
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AppLovin invests in Redemption Games
San Diego studio takes strategic investment in its title, Sweet Escapes
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AppLovin invests in Belka Games
Strategic stake in Clockmaker dev is AppLovin's third investment in a game developer
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Why you need to get your game loop right | Opinion
AppLovin's Carl Livie looks at hyper casual titles that can teach developers how to hook players instantly with a compelling mechanic
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US, UK mobile users most commonly play games to pass the time, relax, and relieve stress
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What does it take to reach No.1 on mobile?
AppLovin's Lion Studios shares its secrets of success as it pushes indie title Flip Trickster to the top of the charts
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In-app header bidding solution will become Max by AppLovin, will be integrated into platform
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AppLovin' takes $400 million investment
KKR & Co investment is based on a $2 billion valuation of the mobile marketing firm
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AppLovin launches publishing division Lion Studios
Pre-launch phase has already seen multiple successful releases, including Love Balls and Weave the Line
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AppLovin abandons acquisition plans, opts for $841m debt financing
Orient Hontai Capital invests further into mobile marketing firm, after US government questions previous takeover bid
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A beginner's guide to boosting Lifetime Value
Server-side development, balanced difficulty and weekly events - AppLovin MD Johannes Heinze on increasing LTV in mobile games