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2 Mobile barriers to entry growing exponentially - Scopely

15 days ago CEO of The Walking Dead: Road to Survival publisher says it's a person-eat-person business increasingly favoring the established hitmakers


1 Grind and bear it

A month ago Mobile hit Alphabear's infinite honey breaks the free-to-play formula, but makes for a hard-to-balance game

SoulCalibur Lost Swords to close November 30

A month ago Free-to-play spin on fighting game shuts down after 1.5 years

4 Amazon Underground turns free-to-play into "actually free"

A month ago Online retailer program pays publishers per-minute for Android customers' use of games and apps

Moshi Monsters, Bin Weevils slapped by ad watchdog

A month ago ASA forbids kids' free-to-play games from using "Join now" commands for subscription prompts


1 Keith Anderson is Wargaming's new EU Marketing and Coms director

A month ago Wizards of the Coast veteran joins Paris office

Nexon sees revenues jump 16% in Q2

A month ago Free-to-play publisher cites success of Dungeon&Fighter along with DomiNations

6 Nexon to publish free-to-play Titanfall in Asia

2 months ago EA has partnered with the free-to-play company to bring an online PC version to Asia


2 How intelligent in-game ads can change free-to-play

2 months ago Merely including in-game ads isn't enough; they need to be presented in a way that keeps both users and advertisers happy

GREE opens new studios in Berlin, Melbourne

2 months ago Mobile publisher acquires Australian dev Twiitch, which will lead the Melbourne studio


Is there a moment in my game worth sharing?

2 months ago David Perry offers a key question for devs in the future, reflects on his path from free-to-play to streaming


22 Fallout Shelter shatters the dogma of core gamers hating F2P

Opinion 3 months ago If the brand, the game and the business model are right, core F2P can be just as successful in the west as it has been in Japan


"We're trying to make 25 games this year. It's ridiculous"

4 months ago Mirko Topalski of Eipix on the limits of ambition


24 F2P Comes of Age: How to make money without being 'evil'

4 months ago Digital Dragons in Kraków delivers the goods

Wargaming partners with mobile casual developer

4 months ago Deal with Melesta Games to let World of Tanks company "experiment with new business models"


12 Discoverability is not the platform holders' problem

4 months ago FunPlus head of biz dev and former App Store games manager Greg Essig on mobile challenges and how PublishingPlus helps devs tackle them

28 Nintendo's mobile strategy: No whales

4 months ago Iwata shuns free-to-play conventional wisdom, sheds light on philosophy behind upcoming NX game system


Happy fans equal happy returns

4 months ago Big Viking's Albert Lai shares lessons from taking Zynga's doomed YoVille and growing it back up as YoWorld

FunPlus launches publishing business

4 months ago Former App Store games manager Greg Essig working on free-to-play-focused PublishingPlus


2 "For kids' games, I think it's out of the question"

5 months ago Joyful Works' Basar Simitci draws a line under free-to-play apps for children


Ron Moravek leaves Nexon XP

5 months ago Relic co-founder departs Western publishing division behind upcoming Dirty Bomb, BlueStreak

5 EA is closing two-thirds of its core free-to-play games

5 months ago Only The Old Republic and C&C: Tiberium Alliances will remain after FIFA, Battlefield and Need For Speed titles close


3 Star Wars, Dragon Age and Diablo designers lead new RPG for Kabam

5 months ago Spirit Lords team explains how it's making a "proper" RPG that's not watered-down

12 Fixing free-to-play's image problem

Opinion 6 months ago Free-to-play games, especially on mobile, are scorned by many gamers - but their image can be fixed


1 MOBAs will overtake MMORPGs in F2P revenue this year - EEDAR

6 months ago EEDAR analyst Ed Zhao examines why the MOBA field is red hot; MOBAs should generate half a billion dollars in North America this year

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