Free-to-Play

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1 Microsoft preps free-to-play Halo Online

2 days ago Saber Interactive PC game entering closed beta test in Russia

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2 Free-to-play format still evolving - Schubert

4 days ago Ex-Star Wars: The Old Republic lead designer says customers will drive devs to adopt a more effective billing model

9 Iwata takes issue with "insincerity" of free-to-play

5 days ago Nintendo president worries about undermining value of content, but says "free-to-start" can co-exist with packaged retail games

Elder Scrolls Online goes subscription-free

10 days ago Bethesda's MMO succumbs to financial pressures in advance of console launches

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2 Vainglory aims to be "caricature anti-monetizer"

12 days ago Super Evil Megacorp COO Kristian Segerstrale on free-to-play and the unhealthy "industry obsession" with top grossing app charts

7 Star Wars: The Old Republic dev calls for an end to "whales"

24 days ago Former lead designer Damion Schubert says it's time to treat heavy-spending "patrons" with respect

1 Sony, Wargaming, Daybreak talk free-to-play on consoles

24 days ago GDC panel says consoles deliver better than PC on ARPU

Wooga sets new launch record as Agent Alice hits 3m downloads in 4 days

25 days ago 800,000 customers downloading every day

Bears vs. Art vs. Analytics

25 days ago Former Halfbrick CCO explains how dev team overcame metric-induced "analysis paralysis" for soft-launched puzzle game

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31 Free-to-play hate threatens health of the industry at large

Opinion 29 days ago Increasing negativity around F2P tars both good and bad games with the same brush

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How to impress new players in free-to-play games

A month ago deltaDNA CEO Mark Robinson on the right road to retention

King revenues up 20% for full year

A month ago Candy Crush maker reports full-year growth, acquires Battle Nations studio Z2

Nexon year-end revenues up 25%

A month ago Free-to-play publisher finds sharp growth in Korea, consistent declines in Japan

10 Players will expect a free-to-start experience - EA

2 months ago CEO Andrew Wilson says publisher is preparing for a free trial future as a way to get new users into its services [Update: EA also seeing strength in old gen]

Cover Fire founder joins PlayFab advisory board

2 months ago Chris Ko signs on as his free-to-play consultancy's insights are integrated into service provider's platform

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17 Free-to-play resistance decreasing, says Robot CEO

2 months ago "Crappy" efforts caused stigma, but Hudson says devs coming around

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18 The right way to monetize kids?

2 months ago Nerd Corps president Ken Faier explains how to make a transmedia hit without cutting ethical corners

8-Person BrainWars team hits 10m downloads in 8 months

2 months ago Global approach reaps major rewards for ambitious TransLimit

1 Evolving Business Models For The Top Game Brands

Opinion 2 months ago How Activision and other publishers are changing the nature of games business one piece at a time

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23 If you're not in the service economy, games are not a service - Fireproof

Opinion 3 months ago Barry Meade on F2P vs premium and how developers must concentrate on creating unique games above anything else

6 Free-to-play has reached its limits - Analyst

4 months ago SuperData CEO says he sees a sort of backlash against freemium models, kids and parents preferring premium

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6 Free-to-play stigma unlikely to fade away soon - Celtic Heroes dev

4 months ago One Thumb Mobile's Paul Simon also sees more and more AAA gaming experiences coming to mobile

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10 Mobile shifting away from consumables - X-Men dev

4 months ago Glitchsoft CEO Andrew Fisher says brands are becoming more interested in free games with for-pay expansions

EA pulls plug on Dawngate

4 months ago Publisher halts development on its first MOBA after 18 months of beta testing, offers players full refund on purchases

Exclusive

2 Call of Duty purchase intent "well above last year" - Hirshberg

4 months ago Activision Publishing CEO still extremely bullish despite lower pre-order projections; ATVI also keeping close eye on F2P game in China

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