A year ago Xbox One maker calls dibs on technique to encourage viewership of shows and ads
A year ago Executive Ken Berry talks about how Killer is Dead will be a unique opportunity for the company
A year ago Free-to-play online game uses Adults Only rating as selling point, even though it's never been rated at all
A year ago Developer calls Colonial Marines complaint frivolous as Sega offers more reserved defense
A year ago Petrol to manage TV, digital, mobile, and print
A year ago Makes commitment to company that helped market LittleBigPlanet Karting
2 years ago Carat Media will help Sony launch the PlayStation 4
2 years ago Ex-Electronic Arts CFO named the newest director of mobile ad outfit
2 years ago Microsoft touts NUads success, notes that "you can expect more investment from us"
2 years ago CEO of Facebook tie-in studio says free-to-play model is "the ultimate marketing tool"
2 years ago Federal Trade Commission survey finds mobile app policies frequently inadequate, sometimes simply lying
2 years ago Publisher forced to retract "assassination" app after industry outcry UPDATE: Square-Enix statement issued
2 years ago Wargaming.net, GOG.com, Gamersfirst and more to be honoured in Paris
2 years ago The analyst also details his bearish opinion on the Wii U
2 years ago Jerry Lambert appears in Nintendo Wii promotion for Bridgestone tires
2 years ago Simon Ward talks establishing a meaningful relationship between brands and consumers using an integrated campaign
2 years ago Front page will be ad free for a year after readers vote with wallets
2 years ago Publisher attributes $12.1m worth of sales to campaign, a return of 440%
2 years ago Adfonic indicates that Android is the most popular phone worldwide
2 years ago Kabam to use Tapjoy's advertising and marketing network
2 years ago Electronic Arts is found "not in breach of advertising standards"
2 years ago Designed to stop and start game play while advert shows
2 years ago $5 million to support development, funding, marketing, and distribution services