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Steve Peterson, Contributor/[a]list daily senior editor

Steve Peterson has been in the game business for 30 years now as a designer (co-designer of the Champions RPG among others), a marketer (for various software companies) and a lecturer. Follow him on Twitter @20thLevel.

Recent articles by Steve Peterson

Superdata: Digital game sales down in May

While it's not as bad as retail sales, consumers are still cautious

By Steve Peterson

Xbox One news good for GameStop

Stock climbs in after-hours trading; Gamefly, Redbox weigh in

By Steve Peterson

Ubisoft CEO: Used games have “been good for the industry”

Guillemot says Ubi has made no policy yet on used games for Xbox One; he also sees next-gen dev costs rising quickly two years from now

By Steve Peterson

GameStop brushes aside concerns about Xbox One and used games

Following the earnings call, we analyze the year ahead for GameStop as controversy over Xbox One and used games heats up

By Steve Peterson

DeNA to release Molyneux's GODUS

The successful Kickstarter-backed game's mobile versions will be distributed worldwide; Molyneux also tells us he fears consoles are "becoming a hobby"

By Steve Peterson

How Nintendo Can "Win" E3

"Effectively, Nintendo needs to relaunch the Wii U and make sure the audience understands what it is"

By Steve Peterson

Gree lays off staff in San Francisco

[Updated] Sources say around 30 staff laid off

By Steve Peterson

Activision's Kotick brushes aside the mobile market

Activision's super confident in its console-centric approach, so why are the execs warning of dangers ahead? We analyze the company's position

By Steve Peterson

EA: Console transition to "determine market leadership for rest of decade"

[UPDATED] EA stock jumps over 14% on forecast. We examine EA's strategy for the next year as it looks to ramp up efforts for the next-gen consoles

By Steve Peterson

Will Wright: Games "falling way short" as a medium

The veteran designer believes the industry is far from realizing games' potential; he also says EA's Sim City server problems were "inexcusable"

By Steve Peterson

Google hires Noah Falstein as chief game designer

What are the search giant's plans for the game industry?

By Steve Peterson

Gamers love swag: The lucrative world of collector's editions

We talk to one of the leading makers of game items about how they're made, the impact on sales, and why fans get crazy about game swag

By Steve Peterson

Facebook: Q1 game revenue up 12%, Zynga down 37%

Zuckerberg says Zynga's “growth hasn't been as awesome as everyone had hoped”

By Steve Peterson

Mobile to be "primary hardware" for gaming by 2016

Shifting mobile game market to hit $9 billion in 2016, says Juniper; tablets helping to drive in-app purchases

By Steve Peterson

Games need more direction, says filmmaker James McTeigue

The V for Vendetta director says there has to be a "master of the ship" on a game at some point so that designers don't get bogged down in minutiae

By Steve Peterson

Riot: Don't ban your players, reform them

Riot is taking a very scientific and psychological approach to player behavior, and it's only helping to increase League of Legends' popularity

By Steve Peterson

App Annie: Amazon Appstore could grow to the size of iTunes

Analytics firm now supplying data for Amazon as it expands to nearly 200 countries

By Steve Peterson

Zynga's bet on midcore, real-money gaming could be a win

Profitable, but smaller, Zynga is aiming to turn its business around with new games, midcore, mobile, and real-money gaming

By Steve Peterson

Brian Fargo: We no longer have to answer to the Walmart buyer

The head of InXile talks about the big advantages of crowdfunding, eliminating gatekeepers, cooperating with Obsidian and more

By Steve Peterson

Apple sells 37 million iPhones but profits dip in Q1

The company also sold 19.5 million iPads in the quarter, but gross margins fell

By Steve Peterson

Chris Roberts: I can be more profitable than AAA games on a fifth of sales

The veteran developer talks about Star Citizen's development process, the problems with big publishers and whether the PS4 may see his game

By Steve Peterson

BBC aspires to Defiance-like transmedia approach

Robert Nashak, BBC's EVP for digital, explains how the company deals with its vast array of IP and why BBC is so excited for Microsoft's next-gen Xbox

By Steve Peterson

Game Marketing: "If the rules of the game aren't working, change the rules"

Sessions on the growth of eSports, The Walking Dead's marketing, and the “wild wild west” of Google Play reveal how some are reaching new audiences

By Steve Peterson

Microsoft keeps quiet, but the numbers say change is needed

There was barely a hint of a new console in Microsoft's earnings call, but Xbox unit sales continue to decline

By Steve Peterson

Gordon Walton: Publishers see devs as "replaceable meat puppets"

Veteran exec laments the treatment of dev teams, talks about Riccitiello's struggle, and predicts Activision's business ending in "catastrophe"

By Steve Peterson

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