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Rob Fahey,

Recent articles by Rob Fahey

Xbox One's resurgence is great for the industry

As Microsoft turns even more sharply towards enterprise, the console's bullish performance helps to secure its future within the company

By Rob Fahey

Enterprise-first gives Hololens the best possible start

Taking the pressure off gaming "killer apps" and consumer appeal is the right choice for this technology

By Rob Fahey

If consoles can't crack China, their future is limited

Failure in the Chinese market could mean consoles being pushed into an ever-smaller niche

By Rob Fahey

Destiny's business model leaves Bungie walking on eggshells

Never has a successful game been on such fragile ground, and Bungie can ill-afford to lose player goodwill

By Rob Fahey

Nintendo should pull out of E3 entirely

Dropping out of E3 completely and showcasing its games elsewhere would be much better than the company's present half-hearted approach

By Rob Fahey

What do the platform holders need to do to “win” E3?

Sony, Microsoft and Nintendo all have something to prove - and the only way to prove it is with innovative, original software

By Rob Fahey

The persistent myth of the "MOBA market"

With Valve and Blizzard struggling to carve out niches and Warner Bros cutting its losses, MOBAs are stalled

By Rob Fahey

Oculus' high PC specs are Sony's chance to shine

With PC VR looking like it'll be a high-end niche for years, Morpheus gets first shot at mass-market VR

By Rob Fahey

Tokyo Indie Fest: Japan's indie scene showing green shoots

But Tokyo's scene still reliant on its western expat progenitors

By Rob Fahey

Veterans play to the Crowd

The backlash against established devs taking to Kickstarter seems to have dissipated; crowdfunding may have rescued an entire tier of game development

By Rob Fahey

Sooner or later, paid-for mods are coming

The commercialisation of top mods is inevitable; Valve may have messed up their introduction to Skyrim, but the idea will be back

By Rob Fahey

Indies must learn to love marketing

Praying for discoverability to magically get better is no excuse for sending your games out to die today; marketing is a key development skill too

By Rob Fahey

Between a Rock Band and a Guitar Place

It's 2009 all over again, but have the mistakes that put the music game genre in a coma last time actually been rectified?

By Rob Fahey

Publishers must stop marketing adult games to kids

Police action is going too far - but the industry does nothing to help embattled parents

By Rob Fahey

Valve's VR thrills, but Steam Machines are looking like a flop

Putting PC innards into smaller boxes is nothing new; if Steam Machines are to fulfil their purpose, they need to lower the bar to entry to PC gaming

By Rob Fahey

Doubling Down on Virtual Reality

Valve and HTC join the fray, Sony has a release window; VR is on the way, but is a damaging standards war looming?

By Rob Fahey

King reigns as Zynga slumps - but why?

Each had very different quarterlies, but both face the problem of replacing a golden goose

By Rob Fahey

Why Nintendo must stay the course with hardware

Wii U and 3DS missed targets, but a future without hardware still looks commercially unappealing for the House of Mario

By Rob Fahey

HoloLens: Can it live up to Microsoft's sizzle video?

An ambitious, creative effort to redefine how we interact with technology; 2015 is looking more and more like a watershed year

By Rob Fahey

Sony needs to stay humble and focused

PS4's success can't change Sony's approach: distractions risk everything it's achieved

By Rob Fahey

Mobile could soon dominate - so what?

Japan's experience suggests that it might be good for everyone, says Rob Fahey

By Rob Fahey

Sony's Morpheus gamble could change course of VR

Oculus Rift still seems a long way off, while Morpheus is steaming ahead; but does Sony risk losing everything by pushing to market too soon?

By Rob Fahey

Not All Gamers

"Gamer" identity is still important, but it must be reclaimed from bullies and abusers. It's our responsibility to keep it decent and welcoming

By Rob Fahey

Microsoft's chequebook warfare is bound to fail

Success in the console industry requires more than deep pockets; paying for exclusivity is no substitute for nurturing great games and services

By Rob Fahey

Access Revoked: Sony's EA broadside

Attacking EA Access' value for money was a mistake for Sony; this debate is really about what the future of consoles should look like

By Rob Fahey

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