Xbox 360

Press Release PROVIDED BY GAMES PRESS

LONDON - Nov. 18, 2008 — In 1954, the introduction of colour TV heralded the dawn of a new era in entertainment. On Nov. 19, more than 50 years after that dramatic shift, a new era in home entertainment begins with the New Xbox Experience as millions of Xbox 360™ consoles will transform instantly through the power of software. A bold new future begins now, where high definition entertainment is delivered in an instant, the best games share the stage with the best movies, and every experience is shared with friends and families, in the same room or around the world.

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