Silicon Sisters starts up

Wed 21 Jul 2010 7:35am GMT / 3:35am EDT / 12:35am PDT
Development

Veteran-led all-female studio creating casual games from Vancouver

A new Vancouver developer has pledged to create games by women, for women.

Created by industry veterans Brenda Bailey Gershkovitch and Kirsten Forbes, Silicon Sisters will work on casual and social titles aimed specifically at a female audience - noting that this comprises 40 per cent of today's gamers, according to ESA reports.

Bailey Gershkovitch was formely COO at Deep Fried Entertainment, heads up the Vancouver branch of Women In Games International and is on the GDC Canada panel, while Forbes was executive producer at Radical Entertainment.

"We’re not interested in 'pinkifying' games, which is how girl games are typically designed," claimed CEO Bailey Gershkovitch. "It’s no coincidence that the games I and many other female gamers are most drawn to have had women involved in their development.

"Girls and women game differently than boys and men. Silicon Sisters has studied these differences so we can make games that truly appeal to and resonate with the female audience."

Added COO Forbes, "PC online gaming is up, social networking has become pervasive, and mobile platforms are ubiquitous. Women are adopting games on these platforms in droves. It’s time to get serious about delivering quality games into this burgeoning market."

Silicon Sisters currently has two PC and mobile games in development, and is seeking publishers.

6 Comments

Laurent Benadiba
CEO

SDP Games

That would be Deep Fried Entertainment. What an interesting initiative !

Posted:2 years ago

#1

Kingman Cheng
Illustrator and Animator

You'd never find something like that happening here, best of luck!

Posted:2 years ago

#2

Patrick Williams
Medicine and Research

I wonder if there will be a lawsuit from men claiming discrimination if they apply for a job there.

Posted:2 years ago

#3

Lynsey Graham
Designer

Blitz Games Studios

Why would there be? There's nothing saying that it's a women only studio, just that it's a) founded by women and b) focusing on games targeted at female gamers.

Posted:2 years ago

#4

Alan Pierce
Programmer

Digital Delight

@Lynsey. It seemed implied by the "create games by women, for women."

Posted:2 years ago

#5

Pernille Sylvest

I am sure that if the majority of game companies can make games for men (and accidentally get a few female gamers in the bargain too) by mostly men and a few women, then this one could still make games for women by women, even if they get a few men on the payroll too.

Men employed here would just have a better chance on getting qualified feedback on their ideas for what can be considered targetted a grownup female audience. I think there has a to be a good number of females attached to a game project to give deepth to the developement of content that would have a broad appreciation amongst grownup female gamers. Because such a group would be better able to illustrate the diversity of the species, than a token number or an all male team would.

my 2c

Edited 1 times. Last edit by Pernille Sylvest on 21st July 2010 2:14pm

Posted:2 years ago

#6

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