Sega reports $95.8m loss

Sega has released its first quarter results for the 2009 financial year, showing a loss of JPY 10.5 billion (USD 95.8 million) despite a consumer sales growth of 90.6 per cent.

Consumer sales, which covers the company's videogames business, grew from JPY 16 billion (USD 140 million) for the same period last year to JPY 30.5 billion (USD 270 million). This was spurred on by increased sales in all regions, especially North America and Europe, which accounted for over 87 per cent.

The company's results were, however, dragged down by a poor sales performance from the company's Pachinko segment, which posted an operating loss of JPY 4.3 billion (USD 39 million). The company's overall net sales dropped 21.8 per cent to JPY 74.6 billion (USD 683 million), down from JPY 95.4 billion (USD 873 million) the previous year.

The financial results also revealed that, possibly due to greater North American and European sales, Sega's most successful results from newly-released titles came from its six Xbox 360 titles, which sold 890,000 units, followed by the nine Nintendo DS titles that sold 850,000 units.

UPDATE: Please note that this article originally reported incorrectly a USD 963 million loss. GamesIndustry.biz would like to apologise for any confusion caused.

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Sega reports $95.8m loss

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