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01:23 (BST), 14/11/2008

Rock Band

Press Release PROVIDED BY GAMES PRESS

– Just in time for the holidays, Harmonix, the world’s leading developer of music-based games, MTV Games, a part of Viacom’s MTV Networks (NYSE: VIA, VIA.B), and distribution partner Electronic Arts (NASDAQ: ERTS) today announced that the original Rock Band Special Edition Bundle is available for the PlayStation®2 computer entertainment system and Wii™ starting at $99.99. The Rock Band Special Edition Bundle is also available for the Xbox 360® video game and entertainment system from Microsoft and PLAYSTATION®3 computer entertainment system and starting at $139.99.

A must have-gift for any music or game fan, Rock Band is an all-new way for people to connect with the music they love in a social, interactive environment. The Rock Band Special Edition Bundle gives families and friends everything they need to start their own band - a microphone, Fender Stratocaster-modeled guitar controller and drum controller. Rock Band features an awe-inspiring line up of the most-loved rock music of all time - from classic rock and alternative to southern rock and metal including artists such as Rolling Stones, Metallica, The Police, The Clash, Foo Fighters, Radiohead and More.

Rock Band is the #1 title of 2008 year to date [2] by revenue according to NPD. Rock Band has garnered over 40 awards including the Game Critics Award: Best of Show E3 2007 and three awards at The 11th Annual Interactive Achievement Awards including Outstanding Innovation in Gaming, Family Game of the Year, and Outstanding Achievement in Soundtrack.

Rock Band is rated “T” for Teen (lyrics, mild suggestive themes) by the ESRB.

Rock Band® 2, is also now available on the Xbox 360 the PLAYSTATION 3 computer entertainment system, and will be available soon on the PLAYSTATION 2 computer entertainment system and the Wii. Rock Band Special Edition Bundle instruments are fully compatible with Rock Band 2. In addition, 55 of the 58 songs from the original Rock Band game disc are exportable into consumers Rock Band 2 song library. [3]

For more information about Rock Band, please visit www.rockband.com or our press web site at http://reverbinc.com/rockband2

MTV Networks, a division of Viacom (NYSE: VIA, VIA.B), is one of the world's leading creators of programming and content across all media platforms. MTV Networks, with more than 150 channels worldwide, owns and operates the following television programming services - MTV: MUSIC TELEVISION, MTV2, VH1, mtvU, NICKELODEON, NICK at NITE, COMEDY CENTRAL, TV LAND, SPIKE TV, CMT, NOGGIN/THE N, VH1 CLASSIC, MTVN INTERNATIONAL and THE DIGITAL SUITE FROM MTV NETWORKS, a package of 13 digital services, all of these networks trademarks of MTV Networks. MTV Networks connects with its audiences through its robust consumer products businesses and its more than 300 interactive properties worldwide, including online, broadband, wireless and interactive television services and also has licensing agreements, joint ventures, and syndication deals whereby all of its programming services can be seen worldwide.

MTV Games is dedicated to creating, marketing and publishing high-quality, innovative interactive products that are relevant to the MTV audience and complement the core values of the MTV Networks brands.

Harmonix Music Systems, Inc., based in Cambridge, MA, and established in 1995, is the leading developer of groundbreaking music-oriented videogames. Harmonix was founded by Alex Rigopulos and Eran Egozy, who formed the company to invent new ways for non-musicians to experience the unique joy that comes from making music and have pioneered music and rhythm gaming in the US. For more information please visit: www.harmonixmusic.com .

Electronic Arts Inc. (EA), headquartered in Redwood City, California, is the world's leading interactive entertainment software company. Founded in 1982, the Company develops, publishes, and distributes interactive software worldwide for video game systems, personal computers, cellular handsets and the Internet. Electronic Arts markets its products under four brand names: EA SPORTSTM, EATM, EA SPORTS FreestyleTMand POGOTM. In fiscal 2008, EA posted GAAP net revenue of $3.67 billion and had 27 titles that sold more than one million copies. EA's homepage and online game site is www.ea.com. More information about EA's products and full text of press releases can be found on the Internet at http://info.ea.com.

© 2007 Harmonix Music Systems, Inc. All Rights Reserved. Harmonix, Rock Band and all related titles and logos are trademarks of Harmonix Music Systems, Inc., an MTV Networks company. Rock Band developed by Harmonix Music Systems, Inc. MTV: Music Television, MTV Games and all related titles and logos are trademarks of MTV Networks, a division of Viacom International Inc All other marks are the property of their respective owners.

EA, EA SPORTS, EA SPORTS BIG and POGO are trademarks or registered trademarks of Electronic Arts Inc. in the U.S. and/or other countries. "PlayStation", "PLAYSTATION", and "PS" Family logo are registered trademarks of Sony Computer Entertainment Inc. Microsoft, Xbox and Xbox 360 are trademarks of the Microsoft group of companies.

Wii and the Wii logo are trademarks of Nintendo. © 2006 Nintendo.

###

Tracie Snitker

Reverb Communications

tracie@reverbinc.com

(209) 586-1495 x104

MTV Media Contact:

Jeff Castaneda

MTV Communications

jeff.castaneda@mtvstaff.com

(212) 846-6774

EA Media Contact:

Bryce Baer

Electronic Arts

bbaer@ea.com

(650) 628-5102

Provided by Games Press Games Press is the leading online resource for games journalists. Used daily by magazines, newspapers, TV, radio, online media and retailers worldwide, it offers a vast, constantly updated archive of press releases and assets, and is the simplest and most cost-effective way for PR professionals to reach the widest possible audience. Registration for the site and the Games Press email digest is available, to the trade only, at www.gamespress.com.

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