12:48 (BST), 28/04/2008

PopCap Games research

Press Release PROVIDED BY GAMES PRESS

— East Carolina University’s Department of Recreation and Leisure Studies today revealed the results of a six-month long, randomized, controlled study that measured the stress-relieving and other mood-lifting effects of so-called “casual” video games. The three puzzle and word games used in the study, BejeweledŽ 2, Peggle™ and Bookworm™ Adventures, are all made by PopCap Games, the leading developer and publisher of casual video games. (PopCap underwrote the study and provided copies of the games for research purposes.) The hypotheses were tested using state-of-the-art technologies and methodologies to measure heart-rate variability (HRV), electroencephalography (EEG) and subjects’ mood states pre- and post-activity (POMS). The study yielded significant findings in several areas while identifying potential therapeutic applications of casual games as a means of addressing serious mental and physical disorders. Due to the significance of the findings and their implications in health promotion, disease prevention and treatment, East Carolina University’s Psychophysiology Lab is planning to start clinical trials in the fall to determine the efficacy of these games and their prescriptive parameters.

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