24/10/2008 @ 07:00
London Calling
The games industry, for all that it relies on cutting-edge technology, media and communications, isn't very good at talking to people. Specifically, it's got a rather odd attitude to communicating with its consumers - a rather stunted and unproductive approach to public events and product demonstrations that can leave the business looking socially awkward at best.
This is an excerpt from the full story. Log in or register for free to read the whole article.
Log-in to read the full story and comments
Register for free
Choose an account type to get started.
