Guitar Hero World Tour

Press Release PROVIDED BY GAMES PRESS

When the house lights go down this fall, a new generation of axe shredders, drummers and fearless frontmen will come together and rock with Activision, Inc.’s (Nasdaq: ATVI) . The latest installment from the #1 best-selling video game franchise of 2007, will transform music gaming by marrying Guitar Hero’sŪ exhilarating guitar gameplay, with a cooperative band experience that combines the most advanced wireless instruments with revolutionary new online and offline gameplay modes. The game will feature a slick newly redesigned guitar, a genuine electronic drum kit and a microphone, as well as an innovative Music Studio music creator that lets players compose, record, edit and share their own rock and roll anthems, along with online Band Career and 8-player “Battle of the Bands.”

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