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Geomerics appoints new marketing exec

UK developer hopes to push global sales of its Enlighten tool

UK developer Geomerics has appointed Rob Precious to the position of vice president of sales.

Precious will be working on developing global sales for Enlighten, Geomerics' real-time lighting technology. His appointment comes as a response to increased demand for evaluation versions of Enlighten following Geometrics' successful appearance at the Game Developers Conference.

"The challenges ahead are as compelling as Geomerics’ remarkable Enlighten technology," said Precious.

"GDC was a spectacular success in terms of generating demand and we're now in the position to deliver evaluation versions and establish Enlighten as the leading next-generation real-time lighting solution."

Precious previously worked at Criterion, the developers behind the Burnout racing series and the first-person shooter Black.

"We are delighted to welcome Rob as our vice president of sales. His years of experience and deep understanding of the middleware sector will be invaluable in the months to come. As such, Rob is a fantastic addition to our already stellar team, which will be the driving force behind Enlighten’s success," added Gary Lewis, CEO, of Geomerics.