HomeNewsFeaturesJobsEducationResourcesDirectory

James Lee 15:46 (BST)
30/07/2008

James Lee

Braben calls for action against pre-owned sales

David Braben, founder of Frontier Developments, has spoken out against retailers' pre-owned sales practices, during his talk at the Develop conference in Brighton.

Speaking at the event about the generally positive view of the games industry and its future, Braben showed a picture of a GameStation window completely occupied by pre-owned titles, which he said was an issue the industry had to face.

"More than half their floor area is dedicated to pre-owned and that is something as an industry we don't see... those same retailers are only carrying new copies of games from the past few months – if it's a game that's been out for two months and you want to buy one from a shop not Amazon and you don't want pre-owned, it's very hard," he explained.

"This is essentially rental, and it's not tolerated by other industries... Why can we not introduce special 'for rental' copies?"

Braben went on to say that developers and publishers could do more from their end to limit and control the trade of pre-owned games.

"We can make pre-owned detectable, we can put a code on the disc or the packaging... We should be doing something and it should result, in the longer term, in cheaper retail prices, which helps us all."

Comments

To view other users comments, you must be logged in to a GamesIndustry.biz Network account.


In Related News

Retail

Tecmo Koei asks Sony to "please cut the price" of PS3

Tecmo Koei asks Sony to "please cut the price" of PS3

CEO says price cut is needed to boost the PlayStation 3's market share

Retail

Valve: Steam can boost boxed sales

Valve: Steam can boost boxed sales

Free weekends on service increase retail sales, claims Lombardi; Left 4 Dead 2 pre-orders already double that of original

Hardware

Sony patents motion control using ordinary objects

Sony patents motion control using ordinary objects

Everyday items can be scanned for use in-game

Retail

Activision: DJ Hero is "tremendous value"

Activision: DJ Hero is "tremendous value"

Publisher believes £108 RRP for game and peripheral is fair for amount of content included

Business

Thomas walks away with $5m from Midway sale

Thomas walks away with $5m from Midway sale

Original $100,000 purchase pays off for private investor as all other legal disputes settled

Business

Namco Bandai secures Dragon Ball rights for 5 years

Namco Bandai secures Dragon Ball rights for 5 years

Deal begins in 2010, but publisher will also release three titles this year

Newsletter Signup

Sign up to the FREE GamesIndustry Newsletter and receive a comprehensive round-up of industry news and info.


GamesIndustry.biz is the world's most read and influential games industry website. But don't just take our word for it!

"GamesIndustry.biz can always be relied upon for balanced and timely analysis. The editorial team are consistent in their critical but fair perspective on the changing landscape of our industry. The features and interviews are great, and it is definitely one of those places I visit regularly to keep myself current on what is going on out there!"

Chris Lewis

Latest announcements courtesy of GamesPress
GamesIndustry.biz is a proud supporter of GamesAid.
Editor
Matt Martin
Display Advertising
Richard Sturgess
Classified Job Postings
Scott MacKintosh

Find out more

Hosted by dx.net

GamesIndustry.biz is hosted by dx.net.