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Seth Gerson,

Seth Gerson is the CEO and co-founder of AltEgo. He has previously co-founded YaYa, pioneering the advergaming category, and held roles at SEGA, Activision and Universal Studios. He blogs at ibelieveingame.com.

Recent articles by Seth Gerson

Games Industry Perspectives: The World of Biz Dev

Dave Anderson, former Activision biz dev vet, talks about business deals, the rise of social/mobile and more

By Seth Gerson

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