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EA's Moore apologises for Frostbite prank

April Fools' Day tweet causes headaches for COO

April Fool's Day is traditionally one of joke press releases and made-up announcements in the games industry, but yesterday EA COO Peter Moore publicly apologised for a prank tweet from the official Frostbite game engine account.

The unlucky EA executive was responding to a tweet that promised more support for the Wii U, which is probably a sore subject for his contemporaries at Nintendo.

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GameInformer reported more prank tweets from the account, "Frostbite will power #HalfLife3, coming out summer 2014! #WiiU exclusive" and "Good news, we have finally fixed and optimized our 'netcode'. Uses quantum entanglement for Zero Latency connections. Exclusively on #WiiU." All the tweets have now been deleted.

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Latest comments (9)

Andrew Jakobs Lead Programmer 2 years ago
LOL, it was a good prank.. haha...
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Richard stewart2 years ago
so they missed the point of april fools then
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Enrique Echeagaray Programmer 2 years ago
It seems people are very touchy these days :\.
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Show all comments (9)
David Tse CEO & Co-Founder Subsurface Games 2 years ago
Hahaha I love dice!
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Paul Jace Merchandiser 2 years ago
This is the first I've heard of the pranks and I still think they are funny. The Half-Life 3 one was a dead giveaway though. People might have believed the Wii U frostbite one had they not mentioned it being the most powerful Gen 4 platform.
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Andrew Goodchild Studying development, Train2Game2 years ago
Generally generation 4 is used to refer to the Mega Drive, SNES and PC Engine, so indeed, the Wii U would be the most powerful in that list. Generally it would be considered an 8th gen console.
Not sure if that was a dig or not.
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Andrew Goodchild Studying development, Train2Game2 years ago
The one thing that would get me using Origin is a Desert/Jungle/Urban Strike collection.
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Chris Madsen2 years ago
Good prank, but an insult to Nintendo. Not Nintendo fanboy, but they are bashing their console for being the weakest console out there.
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Bonnie Patterson Narrative Designer, Writer 2 years ago
It's always a good idea to show respect and treat your rivals as rivals, not enemies. EA's apology moves to recover the classy ground.
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