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Japanese smartphone market doubled in 2013

Smartphone games now account for 50 per cent of entire games market

The market for smartphone games in Japan almost doubled in size last year, reaching $5.4 billion in total sales.

According to data released by the Japanese internet firm CyberAgent, the domestic smartphone game market generated 546.8 billion ($5.4 billion) in 2013, an increase of 178 per cent over the 307.2 billion earned in the prior year.

And the smartphone market now represents a more significant percentage of the software market as a whole. In 2013, the entire Japanese software market was worth 1103.6 billion ($10.8 billion), so smartphone games accounted for around 50 per cent of the whole. In 2012, it was only 30 per cent.

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However, this rate of growth is expect to slow over the next few years, rising to around $6.5 billion in value in 2014, $7.4 billion in 2015, and $8.2 billion in 2016.

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Thanks Dr Serkan Toto.

Latest comments (3)

Bruce Everiss Marketing Consultant 2 years ago
Inevitable.
Everywhere mobile will become the main game industry.
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Welcome back!
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Aaron Johnson Buyer 2 years ago
@ Matthew

5.4 billion vs 3.1 - shouldn't that read a 78% increase? Nevertheless, some impressive growth!
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