Report Comment to a Moderator Our Moderators review all comments for abusive and offensive language, and ensure comments are from Verified Users only.
Please report a comment only if you feel it requires our urgent attention.
I understand, report it. Cancel

EA promotes Maxis' Lucy Bradshaw to SVP

By Dan Pearson

EA promotes Maxis' Lucy Bradshaw to SVP

Thu 03 Oct 2013 7:45am GMT / 3:45am EDT / 12:45am PDT

Form 3 filing reveals new title for executive

Lucy Bradshaw, previously general manager of Maxis at EA, has been promoted to a senior vice president at the corporation. She will retain her responsibilities at the Sims studio whilst moving up the corporate chain.

Part of the recent executive shake up at the company, which has included the promotion of Sports head Andrew Wilson to CEO and DICE boss Patrick Soderlund to Sports head, the move sees Bradshaw reporting directly to Wilson.

EA has yet to publicly confirm the move, but a form 3 filing unearthed by GameInformer includes Bradshaw's new job title.

If you have jobs news to share or a new hire you want to shout about, please contact us on

From Recommendations by Taboola


They can do what they want of course but a fan gamer who went through the Sim City farce/debacle for weeks after launch, I am amazed at this decision.

Posted:2 years ago


Craig Burkey Software Engineer

250 509 2.0
Isn't she the donkey that didn't consider offline gamers when designing Sim City?

Posted:2 years ago


Axel Cushing Games Editor

126 155 1.2
I'm kinda curious about that. How much responsibility does she hold for the whole "online only" debacle with Sim City? If it's anything more than "she was vaguely briefed on it," this is probably not a good sign for EA.

Posted:2 years ago


Login or register to post

Take part in the GamesIndustry community

Register now