Administrators Deloitte have confirmed that Blockbuster UK has found a buyer in restructuring specialists Gordon Brothers Europe. The move will keep 264 outlets open and save around 2000 jobs.
The value of the deal has not been revealed, and the brand will be licensed from US based Blockbuster LLC. Gordon Brothers Europe was also recently involved in the restructuring process for Jessops, the high street photography chain, and fashion brand Republic.
"Having identified a profitable core portfolio of stores we are pleased to have achieved this sale for creditors," said Deloitte's Lee Manning.
"Together with the previously announced store sales more than half of the original estate has been secured for ongoing use. This transaction provides Blockbuster a future in the UK and we owe a special vote of thanks to all the Company's employees, suppliers and customers for helping us rescue the business."
Former HMV UK and Ireland commercial director Gary Warren has been appointed as managing director. He left HMV retailer, which is currently itself in administration, in June 2011. He has also worked with book retailer Waterstones and the Canadian arm of the HMV brand.
"We are delighted to announce the acquisition of Blockbuster. We acknowledge the industry is in transition; we know that we have a challenge ahead but there is still a market to be served," added Gordon Brothers CEO Frank Morton.
"Blockbuster has a strong brand affinity and we believe that with the right mix of new product offering, new technologies, strategic management and marketing, we can bring new life to this high street staple. We look forward to working with employees, suppliers, landlords and other stakeholders to make this happen."