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GungHo Entertainment hits single game revenue of $2m a day

GungHo Entertainment hits single game revenue of $2m a day

Wed 20 Feb 2013 10:00am GMT / 5:00am EST / 2:00am PST
MobilePublishingDevelopment

Puzzle & Dragons in the midst of explosive growth in Japan

The Japanese mobile firm GungHo Online Entertainment is earning an estimated $2 million a day from its game, Puzzle & Dragons.

The details were translated from the company's financial report by the Japanese industry consultant Serkan Toto. According to Toto, GungHo is earning around $65 million a month from a user-base of 8 million registered users. Puzzle & Dragons has been sitting at the top of the iOS and Android charts "with very few breaks" since it launched last year.

And that growth is still in progress. GungHo reported a 168.8 per cent increase in revenue to $280 million in 2012, but that has been eclipsed by its start in 2013. In January alone, the company made $92 million, a year-on-year increase of more than 1000 per cent.

And GungHo has achieved that success without popular distribution platforms like Mobage. Indeed, the company's market cap is now at $2.3 billion - higher than Zynga, and just short of Gree.

Toto closed his report with the question "Who Is Supercell?" - a reference to the $500k-a-day the Finnish developer was making from Clash of Clans and Hay Day.

Thanks, Gamasutra.

3 Comments

Bruce Everiss
Marketing Consultant

1,692 594 0.4
We are reaching the point where a mobile game, with its long tail, can earn what a console game can.
For a fraction of the development cost.

Posted:A year ago

#1

Peter Dwyer
Games Designer/Developer

481 290 0.6
@Bruce

Console development costs are out of control for no reason what so ever. It doesn't ever take a 150 man team to make a shooter or a third person adventure etc. etc. The mobile dev difference is that they haven't yet reached that mythical stage where they need to "Grow to progress/survive" and started hiring bodies for the sake of numbers.

Posted:A year ago

#2

Mark Friedler
VP Sales

11 20 1.8
Question is what will be more popular? PS4 or Samsung Galaxy S4? (Now which is the more important platform?)

Posted:A year ago

#3

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