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Retail

Xbox just behind Wii in UK lifetime sales

Xbox just behind Wii in UK lifetime sales

Tue 29 Jan 2013 4:37pm GMT / 11:37am EST / 8:37am PST
Retail

Microsoft only needs to sell 200,000 more units to overtake Nintendo console

By the end of last year the Xbox 360 was less than 200,000 units behind Wii in lifetime sales in the UK.

CVG also reported that data from GFK Chart-Track showed that there were four times more Microsoft consoles bought than Nintendo Wiis in 2012.

It added that the Nintendo DS was still the best selling device in lifetime sales in the UK, followed by the PlayStation 2, the Wii and then the Xbox 360.

It's good news for Microsoft, which recently saw a 29 per cent drop in revenue from the console, "due mainly to lower volumes of consoles sold and lower video game revenue."

Microsoft also reported that in its last quarter it shipped 5.9 million consoles in Q2 2013, compared with 8.2 million for the same period last year.

6 Comments

Jim Webb
Executive Editor/Community Director

2,266 2,405 1.1
That means it should surpass the Wii in about 30 weeks.

Posted:A year ago

#1

Nicholas Pantazis
Senior Editor

1,020 1,467 1.4
I've always thought it was interesting how much the UK mirrored American trends rather than European, where Sony and Nintendo have been more popular.

Posted:A year ago

#2

Bruce Everiss
Marketing Consultant

1,692 594 0.4
How people laughed when I said this would happen way back in 2008: http://www.bruceongames.com/2008/09/08/why-the-xbox-360-will-outsell-the-wii/

Posted:A year ago

#3

Daniel Hughes
Studying PhD Literary Modernism

436 496 1.1
Bruce, correct me if I'm wrong, but your original prediction was for global sales, no? Catching up in the US and UK does not equal out-selling Wii on a global scale.

If I'm right, the gulf globally--largely due to Japan--is around 20 million units or a tad more. Nintendo won't sell many more Wii units, that's for sure. At the absolute high end, Nintendo will shift 105 million of them before they end production of the device. More likely it'll be around the 102 million figure. Are Microsoft really going to be able to close that gap, if the only markets they have an advantage in are the US and the UK, when they need to allocate time and resources to another system?

I don't doubt it'll be very, very close, but patting yourself on the back after figures like this, is speaking a tad too soon, Bruce. You've definitely shown some level of foresight, but you aren't quite right yet. Settle in a little longer and see if you do get it right.

Posted:A year ago

#4

John Bye
Senior Game Designer

480 451 0.9
Bruce, have you actually read your own blog? It's talking about global sales, where the Xbox 360 is still way, way, way behind the Wii, and about to be overtaken by the PS3, which you pretty much wrote off. You also end the article by saying you thought Xbox 360 was "commercially viable in Japan", which proved to be wildly optimistic, even if it's performed better than the original Xbox. In fact, the only thing you were really right about was predicting that the Wii would be the first console to be replaced, although you seem to have been expecting a Wii HD rather than a whole new console, and for it to happen a couple of years sooner than it did.

To be fair, most people underestimated the Wii when it came out. But they don't boast about being right by pointing to an article where they clearly got it .. er .. wrong.

Posted:A year ago

#5

Jim Webb
Executive Editor/Community Director

2,266 2,405 1.1
It still has a couple of million to go to catch up in the US. That may take another year or two.

It has 25 million to go globally. That's just not likely to happen.

Posted:A year ago

#6

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