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Retail

Ubisoft open to selling competitors' games

Ubisoft open to selling competitors' games

Wed 12 Sep 2012 4:31pm GMT / 12:31pm EDT / 9:31am PDT
Retail

Assassin's Creed publisher plans to add games from other companies to Uplay digital distribution service

Digital distribution makes strange bedfellows. With its Origin online storefront, Electronic Arts is already selling games from competitors like THQ, Sega, and Konami. Now Ubisoft appears ready to follow suit.

Speaking with MCV last week, Ubisoft worldwide online games director Stephanie Perotti said the publisher was interested in offering other companies' titles for sale on its own Uplay digital distribution storefront.

"We remain open to opportunities," Perotti said. "Right now, we're starting the service with our own games, but as we go forward, we plan to potentially add other titles."

While Uplay has existed for years as Ubisoft's cross-game community platform, the publisher added the digital storefront functionality last month. To mark the addition, a handful of the company's back catalog titles were put on sale for $1 each.

4 Comments

Steve Nicholls
Programmer

66 29 0.4
Oh wow, problem is that never in a million years would I buy anything via ubisoft and uplay.

Posted:2 years ago

#1

Andrew Goodchild
Studying development

1,244 401 0.3
Bearing in mind Ubisoft have only just got rid of the always online DRM that has made them so unpopular on the PC, I think they may have some bridge building before the PC audience accept a Ubisoft store.

Posted:2 years ago

#2

Nicholas Pantazis
Senior Editor

1,020 1,467 1.4
Indeed, but I am willing to buy their games on Steam now.

Posted:2 years ago

#3

Andrew
Animator

148 158 1.1
Ubisoft games are incredibly expensive via Uplay. Are they going to put competitors games on it at reasonable prices, probably not, so you will have a whole bunch of games being sold at extortionate prices. Not so dissimilar to xbox games on demand I suppose, which incidentally is something else I have never bought a game from.

Is there a legitimate argument for digitally distributed games costing more than physcial ones??

Edited 1 times. Last edit by Andrew on 13th September 2012 7:43pm

Posted:2 years ago

#4

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