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Retail

Humble Bundle V breaks record with $5.1m haul

Humble Bundle V breaks record with $5.1m haul

Fri 15 Jun 2012 9:02am GMT / 5:02am EDT / 2:02am PDT
RetailDevelopment

Latest in the series more than doubles previous record total due to high-profile titles

The fifth Humble Indie Bundle has shattered all previous records for the initiative, generating $5.1 million for the game developers and selected charities.

The key to the Bundle's success was the visibility of the games. The package included hit indie titles Limbo, Super Meat Boy, Braid, Superbrothers: Sword and Sworcery EP and Lone Survivor, along with the mid-tier releases Psychonauts and Amnesia: The Dark Descent.

In total, almost 600,000 people purchased the Bundle, paying an average of $8.53 each. Previously, the highest amounts generated were for the second and third Humble Bundles, which both closed at just over $2 million.

6 Comments

Jamie Read Junior 3D Artist, Neon Play Ltd

131 76 0.6
I think the Humble Indie Bundles are a bit like a double-edged sword. Some people will pay a fair amount, but there is probably plenty who pay 1p for all of these great games.

Posted:2 years ago

#1

Morville O'Driscoll Blogger & Critic

1,613 1,476 0.9
Mmmm... Never underestimate the demand for Steam keys, or bonuses.

You have to pay at least $1 to get Steam keys for the games, pay the average (which started at $5 and went up) to get the first bonus (which was Bastion), and then, when the second round of bonuses were released, new buyers had to pay the average to get them (by which point the average had risen to $8.50).

Posted:2 years ago

#2

Terence Gage Freelance writer

1,288 120 0.1
I paid $25, and it was an utter bargain. I don't play PC games often but have been keeping an eye out for Amnesia for some time, and given the sheer quality of the line-up I'm not surprised it broke their own sales records.

The only problem is that I've no idea how the Humble Bundle 6 will top this one!

Posted:2 years ago

#3

Thomas Dolby Project Manager / Lead Programmer, Ai Solve

342 293 0.9
I'm not surprised at the success for this one either. If I didn't already have most of these games I would have jumped on this at first sight. I share Terence's view that it's going to be hard to top this one though, they've pretty much covered all the big names now. That means we need some more amazing indie titles I guess!

Posted:2 years ago

#4

gi biz ;,pgc.eu

341 51 0.1
The selection was indeed great. Unfortunately the wine wrapped version of Limbo and the instability of Bastion and other games caused some discontent and a few "I won't buy this bundle" appeared here and there. I was put off myself and I ended up only giving 10$, partly because I already owned most of the games (I was really only interested in Psychonauts), partly because of the mentioned issues.
I think their problem was just the lack of clarity. Had they stated their reasons in the home page, we wouldn't have felt "betrayed" by HB. Maybe then they would've squeezed even more out of this already successful bundle.

Posted:2 years ago

#5

Andrew Goodchild Studying development, Train2Game

1,254 421 0.3
It was a blinding selection, but I'm guessing one that a lot of buyers had a few of. Personally I have limbo, SMB, braid and amnesia, but I wanted bastion and Psychonauts anyway so it was worth over the average.

Posted:2 years ago

#6

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