Sections

Majesco launches new corporate branding

The company's new focus on casual games is reflected in the logo

Majesco Entertainment today unveiled its new corporate identity. The logo is designed to reflect the company's "focus on fun, casual experiences, social engagement and innovative, yet approachable gameplay."

"We have been extremely successful creating engaging, casual games for the mass market and that focus will continue to drive our product decisions in this evolving marketplace," said Jesse Sutton, CEO of Majesco Entertainment.  "From our console and digital titles to our social and mobile initiatives, we are plotting a course for significant growth and our new look better represents what we stand for and our vision for the future."

"It's important for our brand to reflect what people can expect from our company and our video game titles - high-quality, fun, and progressive entertainment experiences," added Christina Glorioso, Chief Marketing Officer of Majesco Entertainment.

Related stories

"Fewer, bigger, better" a boon for one mid-sized publisher

Koch Media CEO Dr. Klemens Kundratitz explains how Koch and Deep Silver are capitalizing as bigger companies have narrowed their release slates

By Brendan Sinclair

VR hardware to hit $3.6 billion in revenues in 2017 - SuperData

Revenue from VR software and services will also grow to $1.3 billion, according to the research firm's new forecast

By James Brightman

Latest comments (1)

Christopher Bowen Editor in Chief, Gaming Bus4 years ago
Sweet, another publisher I can summarily ignore.
0Sign inorRegisterto rate and reply

Sign in to contribute

Need an account? Register now.