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Activision creating new UK mobile studio

By Matt Martin

Activision creating new UK mobile studio

Mon 21 May 2012 3:16pm GMT / 11:16am EDT / 8:16am PDT

Update: Ex-Team 17 boss Martyn Brown acting as consultant on project; Leeds studio will grow to 40+ staff

Activision Blizzard

Headquartered in Santa Monica, California, Activision Blizzard, Inc. is a worldwide pure-play online...


Activision Publishing

Activision, Inc. is a leading international publisher of interactive entertainment software products....

Activision is in the process of establishing a new mobile studio in the north of England, with the help of ex-Team 17 boss Martyn Brown.

GamesIndustry International understands that a number of other highly regarded UK development figures are also involved in the project, which was kicked off last year. The studio has already made a significant number of hires

A spokesperson for Activision UK said today that "we can confirm that we are currently putting together a mobile studio for the UK and look forward to revealing more in the near future."

The studio is expected to handle the development of projects based on Activision's brands, but GamesIndustry International understands that all work is at very early stages.

Activision established a business based in Leeds in November last year and GamesIndustry International understands the city will be the final location for the studio which will eventually scale to around 40 employees.

The move has been hailed by UK developer body TIGA as a vote of confidence in regional talent, with CEO Richard Wilson commenting: "We have the talent, we have the tax breaks and now we are winning the investment.

"This is terrific day for the UK games industry, for people looking to work in our high technology, high skilled industry, and for the UK economy. We are back in the game."

UKIE's Andy Payne added that the publisher had been eyeing further investment in the North of England and the move shows faith in the regional development scene.

"Activision have indicated for some time that they wanted to invest in the huge talent pool for video games development which is located all over the UK," said Payne.

"The landscape is fast and wild, but the rewards are big. This decision proves that we have the right blend of experience, creative and technical talent which added to competitive fiscal taxation conditions means we can forge winning businesses and create jobs and reward talent. It is truly a great day for UK resident games developers and marketers."

From Recommendations by Taboola


Bruce Everiss Marketing Consultant

1,692 595 0.4
They should come to Silicon Spa. The most concentrated game development cluster in the UK. And they already have a studio here.

Posted:4 years ago


John Donnelly Quality Assurance

313 38 0.1
Good luck to the venture.
Its nice to see that Activision is hiring instead of shuttering studios in the UK again.

Posted:4 years ago

@Bruce, I dunno about that, I would have thought the same about Guildford... ;)

Posted:4 years ago


Bruce Everiss Marketing Consultant

1,692 595 0.4

Leamington 40K population. Guildford 67K population.

There is Codies, in the countryside outside town.Then there are (that I know of):

Blitz Games:
FreeStyle games: Owned by Activision.
Supersonic Software:
Playground Games:
Stick Man Studios:
DNA Studios:
Fish in a bottle: In Holly Walk
RedChain Games :
2P Games:
Monster and Monster:
Kwalee (us): Smartphone app startup.

Posted:4 years ago

Its good that the UK is seen to be a great reinvestment.

Its nice and relaxed up north, and not everyone needs to be clustered down south

Posted:4 years ago


robert troughton Managing Director, Coconut Lizard

232 138 0.6
This is great news - the North has been getting some great press of late :-)

Posted:4 years ago


Alex Wright-Manning Senior Talent Acquisition Specialist, Datascope

172 2 0.0
All it took was the merest sniff of some financial incentives and Acti came running. Great news for the UK that even without having outlined the form the tax breaks will take, foreign investors are already looking to take advantage.

Edited 1 times. Last edit by Alex Wright-Manning on 22nd May 2012 11:17am

Posted:4 years ago


Fran Mulhern , Recruit3D

863 708 0.8
What Bob said. Big fan of Pitbull, most people don't realise that they're not just doing their own games, but actually helping Epic DEVELOP UE4.

I saw Martyn mentioning this on Facebook today, good to see him getting involved in it.

Posted:4 years ago


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