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Wii U price reveal will not occur at E3, confirms Nintendo

Nintendo will showcase more of Wii U but will not disclose price point of device

Nintendo boss Satoru Iwata has confirmed to investors that the Wii U will not see its retail price revealed at E3 this year. The new console will be showcased in depth at the event, but Nintendo has stressed that the focus remains on the hardware and games line up, not pricing.

"We will showcase the final format, and discuss the details and the software line-up for this year at E3 2012, which will be held in Los Angeles in the United States in June this year," said Iwata to a group of investors. "Also, in the week after the E3 show, we would like to organize an opportunity where we can showcase the same to the Japanese wholesalers and financial analysts who cannot attend the E3 show. The people in our appropriate sections will let you know as soon as we have settled on further details."

"Please also be advised that, as we did for previous platforms that were launched in the year-end sales season, we will announce the launch date and price in each market sometime after E3."

Iwata added that the Wii U will be launched in the US, Japan and Europe at the "year-end sales season." He offered that much of the discussion from Nintendo will also feature digital strategy and 3DS downloads.

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Latest comments (2)

Patrick Frost QA Project Monitor 4 years ago
Not a massive shock. In reality the only thing that could probably change at the last minute would be the price.

Fingers crossed for June.
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Jim Webb Executive Editor/Community Director, E-mpire Ltd. Co.4 years ago
As Iwata stated, they've never given price and release date for any console at E3 before so we shouldn't expect them to do it now.

I also think waiting gives them more time to watch the currency markets and cut better deals with component vendors.
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