Sections

Kickstarter funding on pace to triple this year

$300 million could be the magic funding number for Kickstarter in 2012

Kickstarter could raise around $300 million this year, three times higher than 2011's funding numbers, based on data from VentureBeat. The service takes a 5 percent cut of all successfully funded projects, which can be lucrative now that multi-million dollar items are being funded. The Pebble smartwatch leads with $5.6 million pledged, but Double Fine raised $3.3 million on the service, InXile's Wasteland 2 clocked in at $2.9 million, and Shadowrun Returns currently sits at $1.3 million.

Surprisingly enough, gaming and technology projects do not lead on the service, according to KickStarter co-founder Yancey Strickler. The full breakdown of funded Kickstarter categories by percentage:

Film - 33% Music - 21% Design - 11% Art - 6% Publishing - 5% Games - 5% Technology - 5% Theater - 4% Food - 3% Comics - 3% Photography - 2% Fashion - 1% Dance - 1%

And in terms of lifetime dollars pledged, as of the end of February:

Film - $50.8m Music - $32.5m Design - $17.5m Art - $8.8m Publishing - $8.2m Games - $8m Technology - $7.9m Theater - $6.5m Food - $5m Comics - $4m Photography - $3.4m Fashion - $2m Dance - $1.6m

The games category has probably risen several levels since then, but film would still be the clear leader. Kickstarter funding has the potential to grow even faster in the Games sector, depending on which developers jump into funding pool.

Related stories

Gaming video content has an audience of 665 million

SuperData report forecasts ads and direct consumer spending to push GVC earnings to $4.6 billion in 2017

By Haydn Taylor

Magic Leap lands another $502 million

Startup's series D funding round ends up roughly half the size previously reported

By Brendan Sinclair

Latest comments

Sign in to contribute

Need an account? Register now.