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Retail

GameStop becomes exclusive retail partner for Stardock titles

GameStop becomes exclusive retail partner for Stardock titles

Thu 05 Apr 2012 5:14pm GMT / 1:14pm EDT / 10:14am PDT
RetailOnlinePublishing

GameStop's Impulse signs exclusivity deal with its former owners

GameStop has signed an exclusivity deal with Stardock Entertainment, who will distribute their games on the Impulse digital distribution service. The new deal will put games like Sins of a Solar Empire and Elemental: Fallen Enchantress as digital downloads through Impulse.

The two groups have also announced that gamers will be able to buy these games directly at the retailer's brick-and-mortar locations, offering codes that will directly download the game through GameStop's Impulse application.

The relationship with Stardock comes as little surprise since Brad Wardell sold Impulse to GameStop roughly one year ago.

6 Comments

Morville O'Driscoll Blogger & Critic

1,577 1,432 0.9
What a weird incestuous world video-gaming is...
The new deal will put games like Sins of a Solar Empire... as digital downloads through Impulse.
From the Sins of a Solar Empire: Rebellion Impulse Page:

"IMPORTANT: This game requires the Steam client to install & play"

So, how's that going to work with
offering codes that will directly download the game through GameStop's Impulse application.
Presumably it comes into effect after Rebellion is released, but still... Weird.

Edit:

Also, exclusivity. Why? GameStop must be paying a vast amount to secure exclusivity of a title when Steam exists, since the lure of Steam sales is so strong (unless it's being used as leverage in competition against Steam).

Edited 1 times. Last edit by Morville O'Driscoll on 7th April 2012 9:24am

Posted:2 years ago

#1

Joshua Rose Executive Producer / Lead Designer, Storm Eagle Studios

191 81 0.4
@Morville: Because somebody needs to kick Steam off their high horse eventually.

Posted:2 years ago

#2

Luke Giddings Programmer, Supermassive Games

23 5 0.2
I'm also confused about the 'exclusivity' part of this deal. You can buy Rebellion at steam here (http://store.steampowered.com/app/204880/), which seems to make it slightly less than exclusive. Maybe they mean from Elemental : Fallen Enchantress onwards?

Posted:2 years ago

#3

Morville O'Driscoll Blogger & Critic

1,577 1,432 0.9
Dug about some more... It would really have helped if the original press release had been linked to here. Or, maybe, not missing bits out would've been good too.

http://www.impulsedriven.com/news/181/GameStop_Named_as_the_Exclusive_Retail_Partner_for_Upcoming_StarDock_Titles
The titles will be available for purchase through digital resellers, including
Bolded part seems to say that other places will sell the games, and that's borne out by the italicised part.

I'm contacting Stardock for clarification, and when exactly it starts (obviously it doesn't start with Sins).

Edited 2 times. Last edit by Morville O'Driscoll on 10th April 2012 5:44pm

Posted:2 years ago

#4

Andrew Goodchild Studying development, Train2Game

1,254 420 0.3
Perhaps it means that Gamestop has exclusivity in the bricks and Morter field selling the code packs, rather than digital retailer exclusivity?

Posted:2 years ago

#5

Morville O'Driscoll Blogger & Critic

1,577 1,432 0.9
Yeah... That's the only thing that makes sense. But that's a weird thing to brag about. *shrugs*

(Brag possibly not the right word, but... *frown*. If that press release were made for public consumption, it would have been far better written, surely? Meh.)

Edited 1 times. Last edit by Morville O'Driscoll on 10th April 2012 8:46pm

Posted:2 years ago

#6

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