UKIE sells stake in Chart-Track
Organisations will continue to collaborate closely on official charts data
‘Chart-Track Ltd’ took over Gallup’s chart contracts in March 1996. The company was formed by the ex-Gallup...
Industry trade body UKIE has sold its stake in GfK Chart-Track to the data specialists' parent company GfK UK Entertainments.
Chart-Track will continue to compile the official sales charts for UKIE, which comprises over 90 per cent of UK games retailers.
"UKIE were there at the start when GfK Chart Track was established and our relationship has been strengthened over the years," offered John Pinder, MD of GfK Chart-Track.
"Our new agreement ensures that this relationship will continue and the purchase of UKIE's shares by GfK UK Entertainments will not alter the high level of service that we offer UKIE or to the quality of the charts and reports supplied to the games industry."