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Ubisoft: Wii still 45 per cent of our business

Tue 08 Nov 2011 11:13am GMT / 6:13am EST / 3:13am PST
HardwarePublishing

CEO Yves Guillemot says Wii success ensures Ubisoft's support of Wii U

Yves Guillemot claims that the Wii still represents almost half of Ubisoft's total business.

Speaking to Gamasutra, Ubisoft's CEO explained that the console's falling sales didn't necessarily mean that some third-party companies aren't making money.

"Today, the Wii still is 45 percent of our business," he said. "Just Dance, all those casual games, are selling extremely well."

Guillemot also reinforced the company's support for the Wii U, which he believes will take the Wii to "another level" of success through both its tablet controller and higher technical specs.

"Now to [what audience] will it be addressed? We don't exactly know yet. But the potential of the machine, and the tablet [controller], I think is a good way to improve the potential gameplay."

Nintendo president Satoru Iwata recently confirmed that the final version of the Wii U will be showcased at E3 2012.

"As we learned a bitter lesson with the launch of the Nintendo 3DS, we are trying to take every possible measure so that the Wii U will have a successful launch," he said in an investor presentation following the company's disappointing half-year financial results.

5 Comments

Terence Gage
Freelance writer

1,288 120 0.1
I wonder how much of that 45% is made up of Just Dance.

Posted:2 years ago

#1

Mike Barwise
Creative Director

1 0 0.0
Terence: They've sold over 31M copies of the Rabbids franchise on Wii alone so far, so they have more than the Just Dance franchise.

Posted:2 years ago

#2

Terence Gage
Freelance writer

1,288 120 0.1
31 million?! Bloody hell; I had no idea the Rabbids games shifted those kinds of numbers.

Posted:2 years ago

#3

Lily Tidrow

1 0 0.0
People love their casual party games...!

Posted:2 years ago

#4
That doesn't seem right, there's a short article here (in German, sorry) about how the Assassin's Creed series is by far our leading brand at 31 million, with Ghost Recon and Just Dance at 18 and 17 million respectively. Rabbids may be popular but it's not mentioned here.

Posted:2 years ago

#5

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