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Zynga acquires Astro Ape Studios

Wed 17 Aug 2011 10:17am GMT / 6:17am EDT / 3:17am PDT
MobileBusiness

Social giant looks to grab another mobile games developer

Social games giant Zynga looks to have acquired mobile developer Astro Ape Studios.

As pointed out by Business Insider, employees of the studio have been changing their job titles and place of work to Zynga New York on LinkedIn. It's not yet clear whether Zynga is acquiring the whole business or just employees and assets, as it has done with other targets.

Earlier this year, Astro Ape's Chieh Huang claimed his studio was making better games than Zynga despite having less budget for marketing titles.

"It's no secret that all those companies have millions and even billions of dollars to spend on marketing budgets. For us, at the end of the day, we believe that we build a better product," he said to Pocket Gamer.

Astro Ape titles include Strip City, Dessert Heroes and Office Heroes.

GamesIndustry.biz has contacted Zynga and Astro Ape for clarification.

4 Comments

Rick Lopez
Illustrator, Graphic Designer

1,269 941 0.7
"Earlier this year, Astro Ape's Chieh Huang claimed his studio was making better games than Zynga despite having less budget for marketing titles."

Yet he still goes out and sells the company to Zynga... a company that lacks creativity and virtually either copies ideas or buys them. At the end of the day, money talks and bullshit walks.... so does passion for creating games.

Posted:2 years ago

#1
@Rick.

There's a passion for creating games.

And then there's paying the mortgage.

I imagine Zynga's money had a lot to say for itself and made some compelling arguments for "selling out".

Posted:2 years ago

#2

Terence Gage
Freelance writer

1,288 120 0.1
I would sell out to Zynga for a nice fat pay-cheque. I value my company at around 500 million and have one iOS game called Grumpy Avians, which is progressing very well but ultimately still in the design stages.

If anyone's interested, sling me over a PM.

Posted:2 years ago

#3
It's easy to sell out.

Posted:2 years ago

#4

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