Retail

Humble Indie Bundle 3 earns $2.1 million

Wed 10 Aug 2011 8:04am GMT / 4:04am EDT / 1:04am PDT
RetailDevelopment

372,364 users pay an average of $5.82 each, with Linux users the most generous

The third Humble Indie Bundle was the most successful yet, raising a total of $2.16 million.

The initiative allows consumers to make a voluntary donation for a collection of games from independent developers.

They can also choose how that money is divided among the developers and the two associated charities, Child's Play and the Electronic Frontier Foundation.

Humble Indie Bundle 3 was the largest so far. It included Crayon Physics Deluxe, Cogs, VVVVVV, And Yet It Moves and Hammerfight, with Steel Storm, Atom Zombie Smasher and a limited trial of Minecraft as bonuses.

Braid, Cortex Command, Machinarium, Osmos and Revenge Of The Titans were added to the deal on August 4 for anyone paying above the average donation of $5.82.

A total of 372,364 bundles were sold, with Windows users purchasing a significant majority of that number. However, Windows users also paid the least, contributing $4.89 per transaction on average. Mac users were more generous, paying $7.72, with Linux users out in front with on average of $12.04.

4 Comments

David Spender
Lead Programmer

A small point -- Braid, Cortex Command, Machinarium, etc. were also added to the deal for anyone who purchased before Aug 4th no matter what the amount paid.

A little incentive to get in early next time! Although why anyone would be paying less than $5.82 for all these great game is beyond me!

Posted:A year ago

#1

Daniel Vardy
Studying HND IT

De Montfort University

i do like the humble bundles for the way in which they price the games (pay what you want). but i really do dislike the people who pay as little as possible just because they can.

Posted:A year ago

#2

Terence Gage
Freelance writer

I agree Daniel; I mentioned it in another topic, but I think it might be worth their while imposing a minimum price of, say, $3 US with HIB #4, and see how it affects their profits. I mean, there are some who won't buy it if they can't pay $0.10 or $0.01, but surely the lack of their contributions would be offset by a number of people quite willing to pay $3.

Anyway, great stuff as always even though I haven't really played the second Bundle's games (let alone the third's). Maybe one day, when I've finished my sizeable list of console games.

Posted:A year ago

#3

Zidaya Zenovka
Blogger, Writer

I disargee with you about the minimum. There are a lot of us who don't have a lot of disposable income and who have to penny pinch to the nth degree. Every cent I bring in with my disability is spent on food, mortgage, bills and medical care, since much of the cost of my having lymphedema isn't covered by medicaid. Yet I still try and help out. Sure, there are a lot of people who are going to pay as little as possible..but isn't that better than people giving nothing at all, or pirating? Don't look down at everyone who pays the few dollars they may have to spare and assume we're all doing it just because we're cheap.

Posted:A year ago

#4

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