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Zumba Fitness dominates UK chart in 31st week

Majesco title outsells 2nd, 3rd and 4th combined as Shadows of the Damned debuts in 31st

Majesco's Zumba Fitness has retained the top spot in the UK chart in week of few new releases which sees L.A. Noire retake second and Duke Nukem slip to eighth.

F.E.A.R. 3 is the only new top ten entry at third, whilst EA's first game from Grasshopper Manufacture, Shadows of the Damned only manages a chart position of 31 in its opening week. Transformers: Dark of the Moon manages 17th on its debut.

Zumba Fitness' reign continues thanks to a 33 per cent increase in sales this week, meaning that the health title outsells its three closest competitors combined. Zumba Fitness has been in the chart 31 weeks.

Elsewhere, several titles, including Dirt 3, LEGO Pirates of the Caribbean and L.A. Noire managed to gain places despite sales dips. The Legend of Zelda: Ocarina of Time 3D took a 69 per cent sales hit and dropped to sixth from second.

Last WeekThis WeekTitle
11Zumba Fitness
42L.A. Noire
New Entry3F.E.A.R. 3
74DiRT 3
65LEGO Pirates of the Caribbean
26The Legend of Zelda: Ocarina of Time 3D
107FIFA 11
38Duke Nukem Forever
59Brink
2810Top Spin 4
811inFamous 2
1912Crysis 2
2313Assassin's Creed Brotherhood
914Dungeon Siege III
1415Wii Sports Resort
1616Tiger Woods PGA 12
New Entry17Transformers: Dark of the Moon
1518LEGO Star Wars III: The Clone Wars
1719Portal 2
3520Virtua Tennis 2

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Latest comments (6)

Stephen Woollard Online Infrastructure Specialist, Electronic Arts5 years ago
How many Zumba boxes are already gathering dust under beds, sofas or in the back of wardrobes already?

Speculate...
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Terence Gage Freelance writer 5 years ago
A shame to see Shadows of the Damned place so low, although not entirely unexpected given its outlandish nature and presentation.
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Neil Alphonso Lead Designer, Splash Damage Ltd5 years ago
I noticed a huge new TV advertising push for Zumba recently, so the sales are no surprise... and they can legitimately show incredibly fit females in their adverts. They're operating more closely to the rules of fitness marketing than console gaming.
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Daniel Hughes Studying PhD Literary Modernism, Bangor University5 years ago
Neil, I think they've taken some cues from Nintendo's various Wii Fit marketing sprees, and we all know how absurdly successful that was--it won't be long before we see a middle aged everyday woman thanking Zumba Fitness for giving her the time to exercise and enjoy herself every day and helping her to lose x amount of weight ever since she started using it.
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Virtua Tennis 2?
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Marie-Anne Soetje Community Manager, Gamigo AG5 years ago
pfft, have you seen the Zumba fitness videos? They're catchy! Honestly I didn't know there was a game for it, but the TV add program has been in every damn pub I've been at lately. Running on loop...brainwashing!!!! Anyways, the marketing was really cool for a fitness program. Everyone wishes they could dance sexy Latin dance and everyone wants to be good looking, and fit...they packaged it all together and are selling it through all medium available to them. Good on Zumba. And 31 weeks in a row is not "boxes dusting up", that's word to mouth between players who liked it.
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