GameStop claims record preorders for CoD: Black Ops
Retailer confident Treyarch's shooter will outdo even Modern Warfare 2
Activision Publishing
Activision, Inc. is a leading international publisher of interactive entertainment software products....
Treyarch
Founded in 1996, and acquired by Activision in 2001, Treyarch has grown to become one of the most successful...
US retail chain GameStop believes Activision's Call of Duty: Black Ops is on target to be its all-time most pre-ordered title.
"GameStop is tracking to all-time, record reservations on Call of Duty: Black Ops," claimed merchandising SVP Bob McKenzie.
"We are ahead of where we were with Call of Duty: Modern Warfare 2 last year, which previously set the industry standard."
McKenzie revealed this whilst announcing a prize sweepstake for anyone pre-ordering the title from GameStop.
Activision itself has similar expectancies for the seventh of the main Call of Duty games, in August revealing that it is the publisher's biggest-ever investment.
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