Microsoft still seeking 360 Chinese release

Government mandate prevents console launch in its country of manufacture

The Xbox 360 may yet be released in China, as Microsoft continues to push for regulatory body support for the console.

Although the 360 is manufactured on the Chinese mainland, government concerns about gaming's effect on the nation's youth have so far prevented the console from being sold there.

The same is true of the PlayStation 3 and Wii. An official ban on all consoles was introduced in 2000, although the success of online PC gaming and plug-and-play devices has undermined the crackdown.

The consoles are available on the local grey market, as are a number of copycat devices. The rampant nature of software piracy in China is thought to have been another deterrent to official console releases there.

However, Microsoft seems keen to push on with its efforts to have its console government-sanctioned, Microsoft China's corporate vice-president Zhang Yaqin told Shanghai Daily.

He admitted there was no timetable for release in the console's country of manufacture, stating that Microsoft was meeting resistance from several state bodies.

"We hope to launch Xbox as soon as possible but it all depends on the government," he said.

Zhang Yaqin also claimed that the Xbox 360 contributes $4 billion per year to Chinese exports

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Latest comments (3)

Alfonso Sexto Lead Tester, Ubisoft Germany6 years ago
Ok, my words here are a no-brainer and have been repeated a hundred times but I still have to say it. China should worry more about the effects of torture, dictatorship and political executions on the youth rather than the ones from video-games.

Aldo i'm not sure how good it would be for Microsoft, we all know the software piracy there is extremely high
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Kingman Cheng Illustrator and Animator 6 years ago
Bloody hell, I had no idea it wasn't released there. I'm sure I got friends in Hong Kong who have a 360 though.
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Antoine EMOND Community Development Lead, Ubisoft6 years ago
Xbox 360 is available in Hong Kong, but not in the mainland sadly. :-(
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